
The one policy that lets your family sleep peacefully.
If you have anyone who depends on your income — spouse, kids, ageing parents — life insurance is non-negotiable. A pure term plan replaces your earning potential for a fraction of a percent of it. We help you pick the right cover amount, right tenure and right insurer — without the sales-driven ULIP push most agents default to.

Life Insurance
The one policy that lets your family sleep peacefully.
Get started
Get a term insurance quote
We calculate the exact cover you need, compare insurers on claim record, and walk your nominee through the paperwork at claim time. You pay only the premium — no hidden fees, no pushed investment-linked plans.
What it is
Financial protection for the people who depend on you
If you have anyone who depends on your income — spouse, kids, ageing parents — life insurance is non-negotiable. A pure term plan replaces your earning potential for a fraction of a percent of it. We help you pick the right cover amount, right tenure and right insurer — without the sales-driven ULIP push most agents default to.
- IRDAI-licensed advisory across 20+ insurers
- Term-first philosophy — investment products only when they fit
- Claim-settlement-ratio-checked insurer shortlist
- Lifetime claim assistance — we file with you, not around you
Why it matters
Why life cover matters
If someone depends on your income today, your absence should not also mean financial collapse. A term plan is the cheapest way to replace years of future earnings — often for less than the cost of a streaming subscription. It is not an investment; it is a promise that the people you love will be okay.
What Rajagopuram does
How we handle life insurance differently
Principles and processes that protect your interest before anyone else's.
Term before anything else
Cheapest per-lakh cover. Pure protection. We recommend term as the foundation for 95% of families before considering anything savings-linked.
The right cover, not the maximum cover
Rule of thumb: 15–20x annual income + all outstanding loans − existing assets. Not a random ₹1cr figure.
Claim-settlement first, premium second
We only recommend insurers with claim-settlement ratios above 97%. Cheap premiums mean nothing if the claim gets rejected.
Disclosure discipline
Every medical condition, income source and habit is disclosed. Non-disclosure is the #1 reason claims get rejected — we don't play that game.
How it is useful to you
From first conversation to live coverage — usually within a week
We calculate the exact cover you need, compare insurers on claim record, and walk your nominee through the paperwork at claim time. You pay only the premium — no hidden fees, no pushed investment-linked plans.
- 01Step 1
Cover calculation
We compute your ideal sum assured based on income, dependents and liabilities — takes 10 minutes.
- 02Step 2
Insurer shortlist
We compare 4–5 insurers on premium, claim-settlement ratio, rider quality and grievance record.
- 03Step 3
Medicals & underwriting
We coordinate your medical tests, ensure full disclosure, and follow up until the policy is issued.
- 04Step 4
Lifetime servicing
Annual review of your cover as income grows, plus claim-time assistance we handle end-to-end.
The menu
Sub-categories inside Life Insurance
Every option is available — we recommend only what fits your situation.
Term insurance
Pure protection at the lowest cost. ₹1cr cover often costs less than a monthly OTT bundle.
Return-of-premium term
Costlier variant that returns premiums if you survive. We rarely recommend it — mostly for peace-of-mind buyers.
Endowment / Money-back
Traditional savings + insurance. Suits ultra-conservative long-term savers only.
ULIP
Market-linked cover. Considered only when tax structure and 10+ year horizon truly fit.
Child plans
Guaranteed corpus tied to your child's education milestones — with waiver-of-premium rider.
Retirement / Annuity
Deferred and immediate annuities for guaranteed monthly income post-retirement.
Common questions
Everything people ask about Life Insurance
How much cover do I really need?
As a rule: 15–20x your annual income plus outstanding loans, minus liquid assets. For a 35-year-old earning ₹15L with a ₹40L home loan, that's roughly ₹2.5–3cr.
Term or ULIP?
For 95% of buyers, term. ULIPs mix insurance and investment — usually doing both jobs poorly. Buy term, invest the difference in mutual funds.
Which insurer has the best claim record?
We track IRDAI's annual claim-settlement ratios. LIC, HDFC Life, Max Life and ICICI Pru consistently score above 98%. We share the current data before recommending.
Should I hide my smoking / medical condition?
Never. Non-disclosure gets the claim rejected. Honest disclosure raises premium ~30% but keeps the claim valid — a much better trade.
What is a rider — do I need one?
Riders add specific covers (accident, critical illness, disability). We recommend Waiver-of-Premium and Critical Illness riders selectively.
Can I buy term insurance online myself?
Yes, and it's often cheaper. But underwriting rejects happen — our value shows up in navigating those, and at claim time.
What happens at claim time?
Your nominee calls us. We coordinate the claim form, documentation, hospital records and insurer follow-up until the amount is credited. Every single claim we've handled has been paid.
Ready to start?
Get a term insurance quote
A dedicated life insurance advisor will call you within one business day.
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Free advisor call
Ready to talk about life insurance?
Share your goal, budget and timeline. A Rajagopuram advisor will call you within one business day — no spam, no pressure.
- Personalised product recommendation
- Transparent cost comparison
- Lifetime servicing after you buy